ASTANA – French documentary photographer Frederic Noy’s “Alash Orda” photograph essay depicting the Kazakh tradition and way of life appeared in quite a few worldwide magazines, together with French Le Monde, Le Pèlerin, Le Figaro Journal, Japanese Newsweek Japan, Norwegian Aftenposten Innsikt and British The Guardian, all through a yr. A sequence of twenty-two pictures dazzles with their depth as Noy tries to seize the individuals’s aspiration to maintain a reminiscence of the previous alive and work to create a brilliant and affluent future.

“Alash Orda” photograph essay revealed in The Guardian.
In line with Noy, he has been residing and touring across the nation for greater than three years to gather materials for his challenge.
“Earlier than I got here right here, I lived and labored on an enormous challenge in Uganda for 17 years. Then I looked for a very new location for myself that I didn’t find out about earlier than,” mentioned Noy, the winner of a number of worldwide photograph contests, in an interview with Baigenews.kz.

Kokpar is a nationwide equestrian sport, by which groups on horseback attempt to advance an object towards a aim. Picture credit score: Frederic Noy
Explaining why he selected Kazakhstan, he mentioned that the nation is a clean area for the Western world and he wish to add his little puzzle to the total image of the nation.

The Soviet mural, which interprets “Proletarians of all international locations, unite!” from Russian, has just lately been renovated in Mirny village situated within the south of the nation. Picture credit score: Frederic Noy
“All I knew in regards to the nation earlier than was the ‘Borat’ film. At that second, I assumed that any creator might present the nation any means they needed, and everybody would see it as true simply because no person knew in regards to the nation. This truth inspired me to make a documentary and reply the query ‘What’s Kazakhstan? How do individuals stay there?’” mentioned Noy.

Throughout a photograph shoot for a Kazakh artist’s challenge, native actress Almira Tursyn holds a child saiga, a specimen of a uncommon species of Eurasian antelope that lives primarily on the steppes of Kazakhstan. Picture credit score: Frederic Noy
Highlighting the 5 principal qualities of individuals in Kazakhstan, he talked about their friendliness, cautiousness in the direction of strangers, generosity, readiness for challenges and hospitality.
Noy shared that he plans to write down a guide about Kazakhstan after systematizing and analyzing all the data he has gathered.