Nairobi — Kenya has been elected to chair the United Nations World Tourism Group’s (UNWTO) Committee on Tourism and Competitiveness, solidifying its place as a pacesetter within the world tourism business.
The announcement was made on the first assembly of the committee held on the UNWTO headquarters in Madrid, Spain.
The Ministry of Tourism stated that Kenya received the place after two rounds of voting, defeating sturdy bids from Thailand and Malta.
Tourism Cupboard Secretary Alfred Mutua termed the election an historic second for the nation because it places Kenya ready of choice making in issues that have an effect on tourism throughout the globe.
“This vote demonstrates the boldness that UNWTO member states have in Kenya’s management and skill to steer the group’s agenda on tourism competitiveness,” Mutua stated.
He added that tourism is a key pillar of the Kenyan economic system, noting that chairing the committee would enable synergy with different UNWTO members in shaping coverage, constructing partnerships, and selling finest practices in tourism.
“We will champion initiatives that may assist in the creation of jobs, defending of the planet in addition to driving inclusive development that may be felt and be impactful inside communities,” he added.
UNWTO Government Director, Particular Consultant to the United Nations in Geneva, Zoritsa Urosevic congratulated Kenya on securing the chair place acknowledging Kenya’s achievements within the tourism sector.
She expressed confidence within the nation’s capability to steer the Committee successfully.
“I commend Kenya for its dedication to sustainable tourism improvement. As one of many necessary tourism economies in Africa, Kenya will convey useful expertise and experience that may lead the Committee’s work in enhancing competitiveness and accountable tourism throughout UNWTO member nations,” Urosevic stated.
The Tourism Ministry had appointed Wausi Walya, Public Relations and Company Communications Supervisor on the Kenya Tourism Board to steer the pitch for Kenya because the designated technical officer and appointed focal particular person for the technical committee by the Ministry.
Kenya’s profitable bid was anchored on its tourism competitiveness pillars comparable to vacation spot advertising and marketing, diversified tourism choices, sustainable tourism practices, cultural and pure heritage, coaching, and abilities improvement packages in addition to improvements and know-how amongst different strengths.
The nation’s infrastructural improvement strides in areas of roads, airports and hospitality services had been additionally highlighted as key enablers which have unlocked development potential for the sector.
The UNWTO Committee on Tourism and Competitiveness acts as a platform for cooperation between Member States to boost the competitiveness of their providing, promote innovation, and make sure the sustainable development of tourism worldwide.
Kenya takes over the chairmanship for 3 years and can maintain the place between 2024 and 2027.